Eme Pascual
Selected Work
TRIUMPH We crafted an intimate and deeply personal narrative for the relaunch of Triumph’s new core ethos, "Feels Like Triumph." Rooted in the powerful insight that if you ask a woman about her bra, she will tell you about her life. With this, Triumph lays claim to a more emotional, truthful personal space of women’s feelings that is often overlooked.
MANGO ☆ SIMONMILLER SIMONMILLER brings a sense of vibrant disruption to the peacefulness of the Mediterranean universe owned by MANGO, and we aimed to create the same effect with this campaign.
REVOLUT Revolut, renowned for its user-friendly digital banking services, joined forces with Ski Aggu to launch the Money Talks series, a platform aimed at discussing financial matters with some of today’s hottest rising talents.
MARSHALL ☆ PATTA In 2024 Marshall and Patta brought back the Emberton II in a unique design inspired by sound-system culture. For us, the story behind this campaign is “Louder For The People In The Back!” – a platform to explore the sense of authenticity and community within the scene inherited from Marshall and the Caribbean boombox culture.
ASICS ☆ STUDIO HAGEL ASICS’ prestige hardly needs introduction, but there’s a chance you don’t know HAGEL. We visited their studio in Amsterdam to learn more and everything about their new collaboration sneaker – the Asics Neocurve.
GLENFIDDICH Glenfiddich celebrated the 2024 Lunar New Year with a luxurious, limited-edition gift pack featuring a sculptural artwork by Raku Inoue. We marked this vibrant season and collaboration by immersing ourselves in the dreamy artistry and exquisite craftsmanship of the bespoke gift pack.
UGG We brought the heat to a winter Parisian night by bringing our creative community together to celebrate the launch of UGG’s Feel House AW23. For the event, we handled the guestlist, developed the graphics, and curated the performance lineup in collaboration with rinse.fm.
JWB ☆ PERFECT MOMENT Perfect Moment and Johnnie Walker, in collaboration with Priyanka Chopra, capture an otherworldly après-ski adventure for the debut of the limited-edition Johnnie Walker Ice Chalet.

06.09.1994 / 10.03 AM  / O+
08303 ⸻ Available Worldwide
Contact@eme.pascual
Art director and graphic designer ★ At the intersection of cultural subtext, printed matter, and moving image.
I. Art Direction

II. Graphic Design & Moving Image

III. Editorial Writing

 IIII. Fine Art & Tattooing

(2025 – 2026) Art Director. Wieden+Kennedy Amsterdam
(2025) Fanzine Workhop at Freedom Skatepark Ghana
(2022 – 2025) Creative Art Director. Highsnobiety Berlin
(2021 – 2022) The Kennedys. Wieden+Kennedy Amsterdam
(2021)            Art Director, Motion Designer. DoubleYou
(2021)            Gold Award – Young Talents Category. CdeC  
(2020 – 2021) Art Direction Program. Brother Barcelona
(2020)           Final Artwork Producer. Shackleton Barcelona
(2017 – 2020) Freelance Graphic Designer & Tattoo Artist
(2017 – 2018) Culture Freelance Writer. i-D Spain
(2016 – 2017) Fashion Collaborator Writer. METAL Magazine
(2014 – 2016) Graphic Designer. La Casa De Carlota
(2012 – 2016) Graphic Design & Visual Comms. BAU
ASICS
ESCAC
FC Barcelona
Glenfiddich
HOKA
H&M
Johnnie Walker Blue
Marshall Amps
MANGO
Nike
Patta
Revolut
SIMONMILLER
Sprinter
SPUN
Triumph Lingerie
True Life Story
UGG